Privacy Practices for our Technology
WHAT DOES Between Digital DO?
Between Digital runs a platform that allows our clients to buy or sell ad space on websites for online advertising. Our clients are businesses engaged in Internet advertising — advertisers, publishers, ad networks or ad agencies. Our clients buy and sell media by participating in online exchanges for ad space. Our technology powers this platform. When ad space on a website is bought or sold, usually to an advertiser, ad agency or ad network by a publisher, the Between Digital technology, as an agent for its clients, fulfills the transaction by delivering the ad to the Internet user who visits that site. Generally, an Internet user’s computer comes into contact with Between Digital when a user visits a website, or views an ad, powered by the Between Digital technology. The ads sent by the Between Digital technology are sent from the domain opendsp.ru, sometimes through client domains that forward ads and ad requests to and from opendsp.ru.
TYPES OF INFORMATION OUR TECHNOLOGY COLLECTS
Non-Personally Identifiable Information
We collect Non-Personally Identifiable Information (“Non-PII”) via our Technology, including but not limited to your IP host address, the date and time of the ad request, pages viewed, browser type, the referring URL, Internet Service Provider, and your computer’s operating system. Customers of our Technology may utlize non-PII data that is delivered by third party providers from online or offline sources.
Cookies and Web Beacons
What are cookies?
Cookies are small text files that web servers typically send to users’ computer when they visit a website. Cookies are stored as text files on users’ hard drive, and can be accessed by web servers when the user returns to a website or goes to another website. Cookies are used by companies to collect and send information about a user’s website visit – for example, number of visits, average time spent, pages viewed, navigation history through the website, and other statistics. This information helps companies improve a user’s online experience in many ways: for example, by allowing companies to monitor website performance, make the website easier to use, measure the effectiveness of their promotional placements, and tailor their website to better match a user’s interests and preferences. Cookies cannot be used to access any other data on a user’s hard drive, or to personally identify them. Users who prefer not to accept cookies can set their Internet browser to notify them when they receive a cookie or to prevent cookies from being placed on their hard drive.
HOW IS OUR INFORMATION SECURED AND PROTECTED?
All of the user data collected by Between Digital is stored only in anonymous form, meaning that information about a specific user cannot be retrieved. Even so, we maintain physical, electronic, and administrative safeguards to protect all our data from accidental, unauthorized or unlawful access, use, modification, disclosure, loss, or destruction. The data is kept on a secure server and we restrict access to the data solely to authorized users. No security measures, however thorough, are perfect and there can be no absolute assurance of security and therefore, we cannot and do not offer an absolute guarantee or warrant the security of the information we possess.
INFORMATION STORAGE AND SECURITY
Storage of Non-PII
We retain the Non-PII collected via our Technology for up to 180 days in order to ensure that our Technology is functioning properly. After 180 days, we render this information anonymous and store it for up to three years.
The security of your information is important to us. We have implemented reasonable security measures to protect the information in our care, both during transmission and once we receive it. This includes, but is not limited to the use of encryption. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security.
If you have any questions about our security practices, please send an email to us at firstname.lastname@example.org
The security of your information is important to us, including but not limited to the PII collected via the Website. We have implemented reasonable security measures to protect the information in our care, both during transmission and once we receive it. This includes, but is not limited to the use of firewalls and encryption. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security. If you have any questions about our security practices, please send an email to us at email@example.com.
As described above, Between Digital stores only aggregated data on its servers. We may share such aggregate, non-personal information with Publishers and Networks in connection with reporting and accounting needs as well as with other unaffiliated third parties for various purposes such as statistical or educational analysis.
We may disclose your information to third parties when we reasonably believe we are obligated to do so by law, and in order to investigate, prevent, or take action regarding suspected or actual prohibited activities, including but not limited to, fraud and situations involving potential threats to the physical safety of any person.
Also, in the event Between Digital is merged into another company, or another company acquires all or substantially all of Between Digital’s assets, including, without limitation, in the event of bankruptcy, all data compiled or owned by Between Digital may be among the items transferred in that transaction. In such event, all the data will continue to be governed by this Policy.
CONTROLLING THE USE OF YOUR INFORMATION
Opt-out from our cookies
If you’d like to opt-out from having Between Digital collect your Non-PII in connection with our Technology, please click here. When you opt out, we will place an opt-out cookie on your computer. The opt-out cookie tells us not to collect your Non-PII to tailor our online advertisement campaigns. Please note that if you delete, block or otherwise restrict cookies, or if you use a different computer or Internet browser, you may need to renew your opt-out choice.
Deleting your PII
Although we don’t collect PII via our Technology, if you’d like us to update, correct, delete or deactivate any PII that you have provided to us on the Website, please send your request to us at firstname.lastname@example.org and we will process your request within a reasonable period of time after receipt.
CHILDREN UNDER 13 YEARS OF AGE
The services of Between Digital are not intended for persons under 13 years of age. Between Digital’s products and services are not developed or directed at children. We do not knowingly solicit or collect any personally identifiable information from children under the age of 13, nor do we knowingly market our products or services to children under the age of 13.
CHANGES TO OUR POLICY
We may revise this Policy at any time. Any changes and/or updates to the Policy will be updated directly on this page. We encourage you to visit this page periodically to review our current Policy so that you will always know what information we gather and how we may use that information. In the event we make any material changes to this Policy we will advise our Publishers and Networks of such changes in advance.
Usievicha St 20, bld.17 Moscow, Russia 125190
phone: +7 495 215-0520
WHAT INFORMATION DO WE COLLECT?
Between Digital collects personally identifiable information (PII) in the Contact Us section, such as personal name, company name and e-mail address. The information that Between Digital servers records is for reply only and is later on erased with no further use. Between Digital does not match any of the cookies-based data with other data in an attempt to identify a user and thus we will NEVER KNOW the identity of a user. If for any reason a user wishes to update/correcting their PII in the contact us section, please resubmit your contact information or send email to email@example.com.
NON-PERSONALLY IDENFTIFIABLE INFORMATION
We collect Non-Personally Identifiable Information (“Non-PII”) from visitors to this Website. Non-PII is information that cannot by itself be used to identify a particular person or entity, and may include your IP host address, pages viewed, browser type, Internet browsing and usage habits, Internet Service Provider, domain name, the time/date of your visit to this Website, the referring URL and your computer’s operating system.
THIRD PARTY WEBSITES
The Between Digital website may contain links to and advertisements for websites operated by third parties whose privacy practices may differ from ours. While we endeavor to associate only with reputable entities, Between Digital cannot be responsible for the privacy practices of these other websites. We encourage you to check the privacy policies of all websites that you visit.
UPDATING / DELETING YOUR PII
If you’d like us to update, correct, delete, or deactivate any PII that you have provided to us on this Website, please send your request to us at firstname.lastname@example.org and we will process your request within a reasonable period of time after receipt.